Wonderful Woman – Kim Cas

Meet Kim Cas, photographer and videographer from Wyckoff, NJ. She is intense, passionate and kindhearted. This is her story as the best photographer, director, editor, videographer, in NJ.


Q: What is your title,  what do you do?

A: I have many titles. The one that I focus on the most is being a photographer. I try to incorporate photography into every aspect of my social media so that when someone thinks of a photographer, they think of me. I am also an instructor at a University in NJ. I teach social media marketing. I also am a social media manager. Companies reach out to me to do their social media marketing for them.

Q: How did you get into the business you are in today?

A: I got into the digital media world when I applied for a work study at the University I went to. Part of my job was to handle their social media (mainly Twitter). At that time, I really wasn’t interested in Twitter and I didn’t know what I was doing. My actual Twitter bio was something like, “I don’t get this.” I quickly adapted and helped create one of the most successful social media campaigns at that University. The school ended up paying for me to stay there to get my master’s degree so that I could continue my work. Part of managing their social media was creating videos for the school. I edited the videos and that’s where I started to learn about photography and videography. Once I left school, I really worked on my shooting and editing skills for video. Photography became a by product of my videography skills.

Q: What is the biggest challenge you had to face & overcame?

A: Luckily, I haven’t had to face any major challenges (yet). I believe in manifesting good things for myself. I never really had to market myself or really put myself out there, people come to me because they know my work is high quality and unique. The only minor challenge I face sometimes is other photographers talking down to me. A lot of times photographers in this field like to insert their opinion or tell me what is “best.” I really don’t care to listen to their opinions, especially if it isn’t constructive. When it comes down to it, most people are all talk. I stay in my own lane and I work hard, I am not out to prove anything to anyone.

Q: What is your work motto?

A: “Don’t hesitate, just shoot.” I constantly say that. It’s amazing what you can accomplish when you don’t over think.

Q: What is the best advice to give someone who is interested in this industry?

A: The best advice I can give, is to not listen to anyone’s advice! I strongly believe that anyone who has a creative mind should just immerse themselves in it. It’s awesome to learn from someone who has been in the field longer than you, but at the end of the day, your art is YOUR art. You can’t mimic, recreate, or have the same skill or eye as anyone else. Your work has to be 100% authentic and yours.

Q: What do you like most about this industry?

A: I like the creative freedom. I can have a shoot, then stay up till 4am editing it if I want. I’m not stuck in an office or confined to any type of regular work norm.

Q: What would you want to tell your 15-year-old self?

A: I’d tell myself to never second guess myself. So far, I have made all the right decisions. I’ve rarely doubted myself. I’ve always stayed true to who I was. So I would tell 15 year old Kim to rock on, you got this!

Q: What does girl power mean to you?

A: This is a hard question for me to answer. I have seriously never thought about my gender when it came to my success. I guess girl power means being so passionate and tuned into your own self, that you don’t ever have to worry about feeling unequal. Be so good that when someone looks at you, they only see your unwavering work ethic, your intensity, your infatuation with your craft, not your gender.

Q: Anything else you want to share?

A: It takes years to perfect your craft, and even longer to become recognized for your craft. Don’t ever give up. Someday, it’ll all work out in your favor. Just be patient.


And that’s this week’s, Wonderful Woman!

Thank you, Kim, for being YOU & inspiring others with your talents.

Stay connected with Kim & check out her work by following her on Instagram & Twitter!


Tory Lava

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s